WHAT IS A FAVICON AND WHY YOU NEED TO ADD ONE TO YOUR WEBSITE

What is a favicon?

Favicon means “favorite icon.” It is the little icon at the top of a website’s browser tab. It also helps users identify a website.

Why you need a favicon

A favicon is the icing on top of the cake when it comes to your website design. You’ve perfected your layout, finalized the content and you are ready to launch your website to the world. A favicon helps with a consistent brand appearance. Having a branded symbol for your browser icon is way better than the standard black box that comes with standard Squarespace sites.

Plus, this is how people find their way back to your site when they click away or open a new tab. If you're anything like me, you probably have a LOT of tabs open at a time. The only way I can find my way back to a site successfully is by finding it's favicon.

How to customize your favicon for your website

The best rule of thumb when it comes to favicons - keep it simple. Think of the ‘P’ for Pinterest or Target’s iconic red target. You want it to be an identifier for your brand, but you have to keep in mind how small your favicon is going show up to your website visitors. One or two colors max should do the trick.

You can create your favicon in your favorite design software. Canva, Photoshop, Illustrator, etc. should do the trick. Keep the format to 16x16 pixels and the background transparent. Once you have designed your favicon, you can upload it to your Squarespace site through the Design page underneath Logo and Title. Scroll a little bit to find the Browser Icon section. Upload and hit save! You might need to clear your browser history and cache for you to be able to see your favicon.

BONUS! I have a few fun favicons that you can download and start using ASAP! Just click here to grab those goodies. 

By adding this little symbol, you’ve upped your branding game for your website! Way to go!

 

Pssst... want more free favicon options? I've created a ton more and they're just hanging out in the Resource Library. Also, it's free, yo!


 

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Kali Edwards